In today’s highly competitive market, a highly functional website gives you a much-needed edge. Your website becomes the face of your business and it works tirelessly to convert prospects into paying customers around the clock.
Online marketing allows you to overcome geographical limitations, extend your business reach, and grow your sales. And it all comes down to how well-built is your website and whom you choose to build it.
See, the best web design agency does more than build you a great website, they also help you turn it into a money minting online asset. Besides, churning out a highly functional, responsive website, a web design should ensure its optimized for online visibility.
But in a sea of options, how do you find a good web design agency that understands your vision, aligns with your goals, and brings your online dreams to life?
Tips for Finding a Good Web Design Agency
To highlight the value of working with a professional web design agency, let’s look as some industry statistics.
- Poor web design turns off 90% of the web users (Zippia)
- #1ranking pages on Google gets 32% of the search traffic (Backlinko)
- 50% of online shoppers use site design to form an opinion about a brand (Top Design Firms)
- 75% of web visitors tie website design to brand credibility (Zippia)
- 38% of web users check the site’s layout and navigation links on the first visit (WP Beginner)
How do you cut through the clutter and find a good web design agency that helps you make a great first impression and build a credible online presence? It takes a solid strategy. Here are some incredible tips to help you out
- Set your budget: Have a ballpark figure of what you wish to spend on website design from the onset. That’ll help narrow your search to web agencies within your preferred price range.
- Start with a Google search: A good web design agency will have a great online presence. Make a list of firms that catch your eye.
- Vet each agency on your list: Check the agencies’ websites and eliminate those with terrible sites. The logic here is simple—a competent web design agency should have an excellent website for themselves. Check all the crucial metrics—load times, page layout, navigation, graphics, and images. If the site is professional and easy to use, the agency will likely build you a great website.
- Check their portfolio: Good web design agencies feature a portfolio on their websites. Browse through their offerings to determine if they can match your needs.
- Initiate contact: Contact the agencies that make the cut to learn more about their services. Use this interaction to assess their customer experience.
- Negotiate: Explain your needs and ask for a quote. A good web designer will seek to understand your needs before making recommendations and issuing a quote.
Consider working with an agency that falls within your budget and offers an incredible customer experience.
How Much is Web Design? Can You Get Affordable Web Design Services?
How much you pay for a website is highly subjective and depends on your needs, preferences, and the web agency you choose. Naturally, large agencies are more expensive, while boutique agencies offer more affordable web design services.
Typically, the cost of a small business website ranges from $500 to $5,000. But how much you pay depends on various factors:
- Complexity: A complex, feature-rich website will cost you more because it takes more time to design and develop.
- Customization: A custom-designed website, coded from scratch, will come at a higher price, while one that uses a predesigned theme will be more affordable.
- Number of pages: A small business website with a few pages will cost less than a large site with multiple sections and pages.
- Functionality: A site with unique features or functionalities that require custom coding will hike the costs.
These are just a subset of the factors that influence the cost of a website. When building their first website, most people tend to fall for the ‘oh shiny” syndrome. The fact of the matter is you don’t need a fancy, coded-from-scratch website to build a successful online business.
A simple, professionally designed website will suffice for most small businesses—and it shouldn’t cost you a fortune. A website is only the first step in building a successful online business, so don’t blow your entire budget building the site.
Wingu Creatives Pricing Advantage
Focusing more of your effort and budget on turning the website into a relentless money-minting machine pays off.
Here’s a scary statistic—90% of the websites on the internet are invisible—because of poor SEO optimization.
At Wingu Creatives, we understand this dilemma only too well. That’s why we offer affordable web design services, starting from $250—we want you to have a digital marketing budget as well.
Our design process is straightforward. We’ll first seek to understand your business needs to determine the type of website that’ll suit your needs. Once we determine the features, the level of customization, size, and functionalities needed, we can give you accurate pricing.
Despite the modest starting prices, we’ll provide you with a professional-grade, lightning-fast, mobile-friendly website that ranks well in the search engine. Our exceptional digital marketing expertise ensures your customers find you.
Our philosophy is simple—a website gets you in the game, but concrete digital marketing helps you make bank. And so, we go the extra mile to help you achieve both goals.
Starting from $250, we can help you launch and build a highly converting website that’ll keep your cash register ringing.
What questions should I ask a potential web design Agency?
Asking the right questions is a surefire way of connecting with a reliable web design service. Asking these questions can help you gauge the agency’s competency, skills, experience, customer service, and more.
- Do you have samples of sites you’ve built in my industry?
- How long is your website building experience?
- Do you have any experience with responsive design?
- Can you walk me through your design and development process?
- How do you communicate progress with clients?
- What other related services do your offer?
- How do you approach search engine optimization?
Don’t shy away from asking questions because it build your knowledge and the answers may help clarify your business needs. Also, the way the agency addresses the questions allows you to gauge their expertise and customer services.
Should I prioritize local or offshore companies?
You can opt for a local design agency or go offshore. But how do you pick between the two? Again, it comes down to your needs and preferences.
Working with a local agency
A local agency is great if you prefer a hands-on approach or in person updates. It allows for easier communication since you’re in the same time zone. A local agency may also have better insights into your local market as they may be working with other local businesses.
However, a local agency may not be ideal if you’re looking for a bargain. Their charges may be higher as their labor charges are likely more expensive.
Working with an Offshore Agency
Going offshore grows your options and gives you a pricing advantage since you’re tapping into a global talent pool. While the skillset may be at par with your local agency, the labor charges may be lower. You may easily get a stunning, professional-grade, responsive website at a fraction of the local price.
However, working with an offshore agency may trigger communication challenges due to time zone differences. Also, an offshore agency may have a limited understanding of your local market nuances.
Final Thoughts
The best web design agency lets you meet your online marketing needs without saddling you with an expensive bill. For the best experience, look for a boutique agency because they will likely offer everything you need to hit the ground running. You’ll get a professional-grade, blazing-fast, responsive website optimized for SEO.
At Wingu Creatives, we don’t just build websites. We build highly converting online assets that help you corner the market and keep your cash register ringing.
Get in touch today!